Center Point, London
Taking a building piece
Shaped to resemble the iconic brutalist building structure, a portable marketing suite captures the building's essence. The case houses an iPad with augmented reality and a detailed 3D model, allowing for immersive virtual tours. Potential buyers received a handcrafted wooden card holder with designer swatches, bringing Center Point's rich history and brand directly to them for a memorable experience.
With Conran and Partners
Strategy
Branding
Product
